TBB Reputation AI™
Protect your brand with AI that tracks mentions, reviews, and sentiment before issues become crises.
Finding out about a crisis from a customer is too late. Finding out from your system is control.
TBB Reputation AI™ is The Brains Bunch’s AI-powered reputation monitoring system: it watches mentions, reviews, and brand sentiment in real time, classifies every signal by risk and opportunity, and alerts the team before a comment becomes a crisis.
It is the natural evolution of CRID™’s Reputation Management pillar, now with an AI engine. And for the institutional and political clients of CID™ and FID™, it is critical infrastructure: in those environments, detection speed defines who controls the narrative.
Expected results
What's included
- Automated 360° monitoring — mentions across social networks, Google Reviews, digital media, forums, and relevant industry directories.
- AI sentiment analysis — automatic classification of every mention as positive, negative, or neutral, including its level of reputational risk.
- Real-time alerts — immediate notifications to the team upon spikes of negative mentions or signals of an emerging crisis.
- Strategic review management — professional responses to reviews (with human supervision) and a strategy to generate positive reviews.
- Monthly reputation report — sentiment evolution, share of voice, conversation topics, and competitor comparison.
- Crisis protocol — a pre-approved response playbook with escalation levels, connected to the CRID™ team.
